Twitter Will Start Showing You Why Some Topics Are Trending
https://blog.twitter.comStarting today, some trends will have a representative Tweet pinned to them to give you more insight about a trend right away. A combination of algorithms and their curation team determine if a Tweet represents a trend by evaluating if the Tweet is very reflective of the trend and popular.
In the coming weeks, you should see brief descriptions added to some trends as well to help add context to the trend. Descriptions will provide straightforward, clearly sourced context around why something is trending. Descriptions are developed by our curation team and follow their guidelines. Descriptions on trends will be found on twitter.com and Twitter for iOS and Android.