A day after sharing advertiser-friendly features during its annual Brandcast, YouTube revealed a slew of updates that will affect its flagship product. The YouTube player has been equipped with the ability to skip straight to a video’s popular moments, and individual clips can now be looped so that they replay over and over.

TikTok today is introducing a new feature that it says will be the first iteration of its creator crediting tools that allow creators to directly tag and credit others using a new button during the publishing process. This button lets creators credit all sorts of inspiration for their content, including dances, jokes, viral sounds and more — and will help TikTok viewers discover the original creators behind the latest trend by tapping on the credit from the video’s caption.

TikTok says it’s now rolling out a new feature that will allow users to add a credit as part of the publishing process on the app. Those whose videos were tagged by another creator will then be alerted to this via an alert in their TikTok app Inbox. The feature’s launch follows years of controversy over creator credits and attribution on TikTok.

Over the past few weeks, Instagram has been testing a new Stories presentation UI that essentially hides Stories posts after a certain frame count. some Stories are now only displaying the first three frames, along with a tiny ‘Show all’ prompt in the top left of screen.

That would be easy to miss, which could mean that if you’re posting more than three frames to your Story, those later ones will be significantly less likely to be seen.

Twitter’s rolling out a new subscriber-only element to help creators build their in-app communities, with Super Follower only Spaces now available to selected creators that offer subscriptions.

Those who aren’t paying subscribers will still be able to see these broadcasts when shared, but they’ll need to sign on as a Super Follower to get access.

WhatsApp Premium (a new subscription plan for business accounts) will let businesses use additional features such as the ability to link up to 10 devices to the same WhatsApp account.

WhatsApp Premium will offer to users the ability to link and name up to 10 devices, so business devices can be also renamed to remember them easily. In addition, WhatsApp is also planning to offer the ability to create a unique custom business link: businesses can already use short links to let customers contact them by opening a link that includes their phone number, but WhatsApp Premium will let business accounts create a custom link, for example, wa.me/wabetainfo.

TikTok announced today that it’s launching a new ad product called “Branded Mission” that will allow creators to connect with brands and possibly receive rewards for videos. With the new ad product, advertisers can crowdsource content from creators and turn top-performing videos into ads. Advertisers can launch branded campaigns and encourage creators to take part in them. Brands can develop a brief and release it to the creator community encouraging them to participate in Branded Missions.

Creators can then decide in which Branded Missions they want to participate. All creators who are at least 18 years old and have at least 1,000 followers are eligible to participate in a Branded Mission.