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Get the latest breaking news and trends about Search Engine Optimization with our SEO Newsletter. Stay updated on what is new in the world of SEO and outrank your competition.


I love tl;dr Marketing because I can get all the latest SEO news and trends in one spot without having to read lengthy articles. I really look forward to the daily emails to see what's new in our industry!

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Ryan Mews SEO Manager Merkle

Google Business Profile Tests Expandable Menu In Web Search

seroundtable.com
Google Search is testing a new expanded menu for the Google Business Profile tool in Google Web Search. This allows you to click an arrow down to expand the options to edit your business profile […]

Google Search is testing a new expanded menu for the Google Business Profile tool in Google Web Search. This allows you to click an arrow down to expand the options to edit your business profile directly in the desktop Google Search interface.

SEO

How To Do SEO Redirects At Scale

aeripret.com
Antoine Eripret, shares some tips and python scripts to perform SEO redirects at scale. He shares two methods, one using use semantic proximity and the other using Fuzzy matching.

Antoine Eripret, shares some tips and python scripts to perform SEO redirects at scale. He shares two methods, one using use semantic proximity and the other using Fuzzy matching.

SEO

Google Search Console Item Classifications Updated To Show Valid Or Invalid

searchengineland.com
Google said the URLs or items in the Search Console report are no longer grouped at the top level by three or more status categories, i.e. Valid, Warning, and Error. Now they are grouped or classified into two […]

Google said the URLs or items in the Search Console report are no longer grouped at the top level by three or more status categories, i.e. Valid, Warning, and Error. Now they are grouped or classified into two more broad statuses that reflect whether those URLs or items are invalid or not. Google said invalid means that there is a report-specific critical issue in the page or item, and not invalid means that the item might still contain warnings, but has no critical issues.

SEO

Google Is Now Linking To Youtube Product Reviews From Organic Product Results In The Mobile SERPs

twitter.com
In this example, Google is even linking to a YouTube review of the product that comes directly from the brand.

In this example, Google is even linking to a YouTube review of the product that comes directly from the brand.

SEO

Google Tests Perspectives Search Results To Show Multiple Results in Featured Snippets

seroundtable.com
Google seems to be testing a new search box and feature titled “perspectives.” They show multiple results in a Featured Snippet answer for a query this giving the searcher multiple perspectives.

Google seems to be testing a new search box and feature titled “perspectives.” They show multiple results in a Featured Snippet answer for a query this giving the searcher multiple perspectives.

SEO

How To Build A Knowledge Panel For Your Name Or Brand

pelogia.it
Some tips on how to score a knowledge panel for your name or brand.

Some tips on how to score a knowledge panel for your name or brand.

SEO

Google Tests Expandable From Sources Across The Web SERP Feature

twitter.com
Looks like Google is testing a new look From Sources Across The Web SERP Feature that you can expand to show more results.

Looks like Google is testing a new look From Sources Across The Web SERP Feature that you can expand to show more results.

SEO

SEO Test Shows Having Estimated Read Time Shown In The Meta Description Has No Impact On Organic Traffic

searchpilot.com
When a test was performed by SearchPilot where they added the ‘Estimated read time’ of some blog post pages to their meta descriptions. Tt showed that there was no detectable impact on organic traffic to […]

When a test was performed by SearchPilot where they added the ‘Estimated read time’ of some blog post pages to their meta descriptions. Tt showed that there was no detectable impact on organic traffic to these pages.

SEO

Age Verification Requirement May Prevent Site From Surfacing In Google Discover

seroundtable.com
Danny Sullivan of Google said on Twitter that he believes that sites that require age verification would not surface in Google Discover.

Danny Sullivan of Google said on Twitter that he believes that sites that require age verification would not surface in Google Discover.

SEO
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