Snapchat Adds Public View Counts to its TikTok-Like Spotlight Feed

Snapchat has taken another step towards making its TikTok-like ‘Spotlight’ feed more similar to TikTok, by adding public view counts on Spotlight clips. As you can see in this example, posted by Conviva’s Mike Metzler, the view count is displayed at the lower-left of the screen, providing more context as to each video’s popularity.