LinkedIn Admits to Overreported Some Sponsored Content Campaign Metrics for Impression and Video Views
https://business.linkedin.comLinkedIn’s engineering team discovered and then subsequently fixed two measurement issues in their ads products that may have overreported some Sponsored Content campaign metrics for impression and video views.
Together these issues potentially impacted more than 418,000 customers over a two plus year period. More than 90% of customers saw an impact of less than US $25, and they are currently working with all customers who were impacted to provide full credit to their accounts.
