Facebook Adds Sponsored Post Options for Public Groups With Over 1000 Members

Facebook extended access to its  Branded Content tag to administrators of public groups. The branded content tag now enables admins of only public Facebook groups to publish content in partnership with or on behalf of brand advertisers and include a paid partnership label in the interest of transparency.

The new sponsored posts will include a Paid Partnership label to signify it’s a sponsored post. The option will only be made available for public groups with over 1,000 members, and your group will need to adhere to Facebook’s Monetization Eligibility Standards.