Google Adds Shipping, Return Labels And Business Identity Attributes To Google Shopping

Google is announcing new shipping and return annotations in Google Search and Shopping results–across free and paid listings.

Shoppers can now see when their orders will arrive with shipping attribute like “Free delivery by Fri, Dec 24”, “Get it by Dec 24” and Fast & Free badging for products that ship for free in 5 business days or less.

you can now indicate extended holiday return windows with return annotations like “Free 90-day returns” or “Free returns until Jan 31.”

U.S store owners can also add two new attributes: Women-owned and Veteran-owned in Merchant Center .