Zapier Now Supports Customer Match Lists Actions on Google Ads

With Customer Match, you can use your online and offline lists to re-engage these customers and find new ones just like them across Search, Shopping, Gmail, YouTube, and Display. Google has partnered with Zapier so now you can automatically upload contact details from your customer relationship management system, marketing automation, or ecommerce tool to Google Ads.

In addition to automatically updating your Customer Match lists, Zapier automates importing, formatting, and updating customer information from your offline conversions as well. Learn more about the Customer Match and Zapier integration in the Google Ads Help Center. Follow these instructions to get started with Zapier.