Spotify Audience Network Expands to Australia, UK and Canada

Within three months of launch, nearly 60 per cent of Spotify’s US podcast advertiser base is advertising with the Spotify Audience Network.

The Spotify Audience Network is an audio-first advertising marketplace that makes it possible for advertisers of all sizes to connect with listeners across a broad range of content on- and off-Spotify, including Spotify Originals & Exclusives and content from third-party Megaphone publishers.

With the Spotify Audience Network, advertisers have a broad range of easy-to-use, audience-based targeting tools including demographic targeting, geographic targeting, and even audience segment targeting. Advertisers can reach highly engaged, targeted audiences within podcasts both on- and off-Spotify.

The network will now be available to advertisers and megaphone publishers in Australia, Canada and the UK as of 29 june.