Google Updated Its AdMob Help Center With Info on Steps Developers Need to Take Before iOS 14 Rolls Out
https://www.adexchanger.comGoogle quietly updated its AdMob Help Center last week with information on the steps developers need to take before iOS 14 rolls out.
Google is advising that developers install the latest version of the Google Mobile Ads SDK for iOS available for AdMob and Google Ad Manager. From there, developers can enable ATT and use Funding Choices, Google’s consent management platform, to manage ATT permissions and create consent dialogues.
Both the up-to-date SDK and the ATT framework are required for apps to continue using Google’s ad tools to monetize with personalized advertising on iOS 14.
The Google Mobile Ads SDK also supports conversion tracking using SKAdNetwork to attribute installs when the IDFA is not available.
