Google Plans To Launch An AR Experiences for Apparals and Beauty Products
https://blog.googleWhat if you could use digital to offer the kinds of “hands-on” experiences that inspire consumers in real life?
Google is rolling out a new AR apparel experience to show shoppers how different tops appear on people like them.
They launched an AR (augmented reality) makeup kit try-on experience for lipstick and eyeshadow, and soon consumers will be able to find that perfectly matching foundation, from brands like L’Oreal and Estee Lauder.
