Some New Updates to Display & Video 360 API v1
https://ads-developers.googleblog.comGoogle has pushed an update to the Display & Video 360 API v1 which includes the following features:
- A manual trigger service that allows users to create, activate, and deactivate manual triggers through the API. Manual triggers, when assigned to a line item, allow you to quickly switch on and ramp up spending for that line item. Manual triggers can also now be assigned to line items using a new line item flight field and enum value.
- New targeting expansion options that can enable the widening of existing audience targeting to include similar users.
- The addition of
customSegmentId
fields for DoubleVerify and Integral Ad Science objects used in the assigning of third-party verification targeting.
More detailed information about this update can be found in the Display & Video 360 API release notes.