Bing Introduces Yes/No Intelligent Answer in SERP
https://blogs.bing.comBing is flexing their AI prowess and unveiling some cool new features in their search.
- Yes/No summary : They are using AI to find and generate the best intelligent answer and serving them to users in search. This new search experience is live in the United States and will be expanded to more markets soon.
- Expanding intelligent answers globally: Last year, usingΒ multi-task deep learning, they created a Turing NLR-based model that improved both intelligent answers and caption generation β the links and descriptions lower down on the page β in English-speaking markets. Now they are planning to roll it out globally.
- Understanding query intent to improve search relevance: A new NLR-based model that help in understanding the user intent behind a search query that is fine-tuned to rate potential search results for a given query, using the same scale as our human judges.