Facebook Introduces Dynamic Ads for Streaming
https://www.adweek.comFacebook introduced dynamic ads for streaming, giving video streaming brands a way to ensure that people see selections from their content libraries that they are most likely to watch, based on interests they have shows on the social network and Instagram.
With Dynamic Ads for Streaming, when people see an ad for your service in their feed, they can swipe through the ad to see personalized, relevant titles they might be interested in, based on interests they’ve shown on Facebook and Instagram. Before Dynamic Ads for Streaming, an advertiser might need to promote each media title separately. Now, advertisers can automatically generate unique ads for every title, without having to configure individual ads.
Dynamic Ads for Streaming are now available for all video streaming businesses across the globe.