Saijo George

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friday13 Mar 2020

YouTube Replaces the Trending Tab With New Explore Tab on Mobile

https://www.searchenginejournal.com

YouTube is rolling out an update to its mobile app on iOS and Android which replaces one of its most frequently visited sections the Trending Tab, it’s changing to an Explore Tab – with Explore, you not only have access to Trending videos, but also to destination pages for some popular content categories like Gaming, Music, Fashion & Beauty, Learning and more – all from one place.

One big change here is that as you scroll through your Explore feed, you’ll see Creator on the Rise and Artist on the Rise before other trending videos, which primarily highlights established brands and YouTubers with large followings and displays the same list of trending videos in each country/region to everyone.

If you recall seeing an Explore tab in the YouTube app before today, that’s because YouTube has been testing it since 2018. This update is based on feedback and results gathered from the tests.

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