YouTube Officially Begins Testing the Ability to Buy Products from Videos

We are rumours back in October and it looks like it’s official now. The company shared that it’s working on a new way to shop on the streaming platform. It’s asking some of its creators to add “certain products” to their videos. Viewers will then be able to see a list of these featured products via a link in the video. The experiment is only visible to people in the US on Android, iOS, and desktops.