Saijo George

Curated by Saijo George

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thursday4 Mar 2021

YouTube Analytics Adds New and Returning Viewer Metrics

https://9to5google.com

The Analytics tool in YouTube Studio is adding new and returning viewer metrics to help creators better “understand different trends in your audience over time.”

Available on the desktop web, the Analytics > Audience page is getting a “Returning” tab to join “Unique viewers” and “Subscribers.” Two metrics are charted in this graph, with users able to adjust the time period from the top-right corner of the page.

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