Saijo George

Curated by Saijo George

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thursday14 Jul 2022

TikTok owner ByteDance to launch new social media app for young users that will rival Instagram

https://www.scmp.com

The new ByteDance app called ‘Kesong’, which means croissant in Chinese, is designed for young users to share their lifestyle and hobbies.

It is expected to compete against Instagram-like social e-commerce platform Xiaohongshu, which has more than 200 million monthly active users.

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