Snapchat Launches Dynamic Travel Ads
https://www.socialmediatoday.comSnapchat’s looking to help travel advertisers reach its captive audience with new Dynamic Travel Ads.
Dynamically retarget users who have been to your site or app before with hotel properties, destinations or flight routes that are most interesting to them. The ads utilize Snap’s pixel tracking to match user behaviors, along with Snapchat’s internal data and activity tracking.
Dynamic Ads offering will specifically serve hotels, airlines, tours and online travel agencies (OTAs).