Saijo George

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monday11 Jul 2022

Report: 36.4% of YouTube’s viewership comes from connected TV

https://www.tubefilter.com

According to eMarketer’s latest quarterly Digital Video Trends report, 36.4% of YouTube’s watch time this year came through connected TV devices.

That’s up from 34.4% in 2021 and 30.5% in 2020.

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