Instagram Launched Insights For Reels And Live
https://techcrunch.comInstagram is launching insights for Reels and Live.
- For Reels, they will be showing new metrics including Plays, Accounts Reached, Likes, Comments, Saves, and Shares.
- For Live, they will be showing Accounts Reached, Peak Concurrent Viewers, Comments, and Shares.
They will also be including these metrics in Account Insights to provide a broader picture into how Reels and Live shape an account’s performance. Other changes include
- detailed information about Reach in Account Insights
- new breakdowns that provide transparency into which types of accounts you’re reaching and which content formats are the most effective at driving Reach.
- Insights will be coming to desktop.
- new preset time frame options in Insights, expanding beyond the last 7 and 30 days.
- etc