Influencers Told Not to Use Misleading Beauty Filters In Social Media Adverts (U.K)
https://www.bbc.comFilters should not be applied to social media adverts if they exaggerate the effect of the product, the Advertising Standards Authority has ruled. The ASA was responding to the #filterdrop campaign that called for it to be compulsory for influencers to state when they use a beauty filter to promote skincare or cosmetics.