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friday17 Sep 2021

Facebook Announces New Business Connection Tools, Including Ability to Seperate Work and Personal Accounts

https://www.socialmediatoday.com

Today, Facebook has announced a raft of new tools to help businesses establish more direct connection with prospective customers, with a specific focus on personalized messaging, while it’s also looking to improve business discovery, and provide new management options to better facilitate business activity and reach.

  • Facebook is launching new click-to-message ad options, which will expand your capacity to engage with customers in different messaging apps.
  •  Facebook will also now enable businesses to add a WhatsApp click-to-chat button to their Instagram profile.
  • Facebook’s also testing a new option called ‘Work Accounts’, which will enable businesses managers to utilize Facebook’s ad tools via a separate profile to their personal log-in.
  • plus a lot more
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