Amazon And Google Probed Over Efforts To Stop Fake Reviews
https://www.bbc.comAmazon and Google are under investigation over concerns fake five star reviews on their websites could be misleading shoppers.
Amazon and Google could face court action for breaking consumer law. Both firms say they have resources and policies in place to stop fake reviews. The CMA (The Competition and Markets Authority) has launched the formal probe after an initial investigation last year examined whether online companies were doing enough to protect consumers.
In particular, the CMA is concerned about whether Amazon and Google have been “doing enough” to “detect fake and misleading reviews or suspicious patterns of behaviour”.
The CMA is also examining whether Google and Amazon investigate and remove fake and misleading reviews promptly, as well as looking into what sanctions the companies place on users.
