Saijo George

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thursday9 Jul 2020

Patent: A System to Identify and Apply Optimizations for Video Content

https://gofishdigital.com

Bill Slawski breaks down a newly granted Google patent System and Method for Optimizing Videos that sheds some light on how Google may use a system to identify optimizations for videos and for suggesting those video optimizations to the posters of those videos.

It looks at a system and method for identifying optimizations for videos, recommending the identified optimizations, and implementing the identified optimizations.

Examples of optimizations include:

  • Enabling one or more features for the video
  • Adding a custom thumbnail
  • Editing tags
  • A title and/or a description of the video
  • Editing contents of the video
  • So on

They also talk about a Video Optimizer (a machine) that can automatically apply the identified optimizations to a video.

Different optimization rules may be suggested for different types of videos, such as some for children’s videos that are different than rules for optimizing music videos.

Some Optimization rules may be set up for different types of results, like one to maximize revenues, and one to maximize for viewership or maximum viewer time of maximum discoverability.

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