Moz Looks At The Variuous Types Of Local Justifications
https://moz.comA local justification is an extra snippet of text Google can display on business listings in the local packs, local finders, and Google Maps to signal to searchers that a feature of the business specifically matches their perceived intent.
In the above example, Google is matching the search for “accent chairs corte madera” with a highlighted notification that these furnishings are available at nearby stores. These notifications really stand out in the listings and have the potential to improve click-through rates on your listings.
Here are the various types of justification
- Review justifications
- Website justifications
- Posts justifications
- Services justifications
- Menu justifications
- In stock justifications
- Sold here justifications
Check out the post for the full breakdown.