Google Shares Some Stats on Web Stories
https://blog.googleGoogle has announced that over 20 million Web Stories are already online, with 100,000 new Stories being added daily. And people on 6,500 new domains have published Web Stories since October 2020.
Here are some of the highlights:
- Lifestyle content has the highest engagement of any vertical.
- Arts and Entertainment and Food and Drink verticals gain the most online impressions.
- users tend to click or tap through an average of 11-15 pages.
- On Google Discover, users watch an average of 1.7 Stories for every Story opened