Google Pulls The Plug on GMB, say hello to Google Business Profile, You Can Manage it Directly from Search and Maps

Google has announced that they are rebranding ‘Google My Business’ to ‘Google Business Profile’. They are also rolling out some changes like

• Ability to claim your Business Profile directly on Search and Maps
• Managing your Business Profile exclusively through Search and Maps – You’ll no longer need to use the separate Google My Business website or mobile app. Which means they’re going to kill it.
• The Google My Business website will transition to support primarily larger businesses with multiple profiles and will be renamed “Business Profile Manager”
• Google My Business API will be renamed Business Profile API
• In 2022, they will retire the Google My Business

PS: dont forget to update all you content, titles and links to say “Google Business Profile”