Saijo George

Curated by Saijo George

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tuesday8 Dec 2020

Google Launches a Travel Insights Tool

https://blog.google

Google is launching Travel Insights with Google that users can use to understand travel demand and make better-informed decisions. It’s built around three new tools.

Destination Insights:  top sources of demand for a destination, and the destinations within their countries that travellers are most interested in visiting.

Hotel Insights: designed to help hotels of all sizes—but especially small and independent hotels—understand how to target their marketing as they plan their recovery.

Travel Analytics Center: available to Google’s commercial partners in the travel sector—will enable organizations to combine their own Google account data with broader Google demand data and insights, giving them a clearer picture of how to manage their operations and find opportunities to reach potential visitors.

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