Google Is Updating Its Search Algorithm To Crack Down On Online Harassment

The algorithm changes aim to prevent websites with exploitative practices from appearing in the list of results when someone runs a search for a person’s name.

Google is making changes to its search algorithm to better protect people from online harassment.

Once someone requests removal of a page with information about them, Google will now automatically demote search rankings of other similar low-quality sites to prevent the content from appearing in search results.

Google says the latest change is inspired by a similar approach it adopted with victims of revenge porn.

The announcement comes as a response to a recent report published by The New York Times, which highlighted how Google’s Search algorithm could inadvertently help people destroy their enemies’ online reputation.