Google is Testing a See Similar Places Floating Button on Brand Searches on Maps
https://www.localsearchforum.comIn Google maps when you search for a brand they are now showing a floating button with the label See Similar Places, I would imagine that get the attention of users and will likely take them away to one of your competitors. This is now live in Austalia when I tested it.
On top of that, they also show a possible list of similar business as a carousel when you scroll down the listing. ?