COVID-19 Shines New Light on Keyword Research Tools.. SEMRush a clear Winner
https://www.billhartzer.comWe have a lot of keyword research tools out there, Bill Hartzer decided to do a quick test to see how well they are handling the surge in COVID-19 related keywords based on his curiosity of how the shutdown of Jumpshot will impact these keyword tools.
It turns out that the rapid appearance of new keywords is seemingly a good marker of how accurately and quickly SEO tools can react to such changes. The sudden proliferation of new keyword frequency may indicate that, IF Jumpshot was the only or primary source of data for the SEO tools, there would have been no increase in search volumes for “Coronavirus symptoms” and similar trending search queries (keywords).
For the Coronavirus symptoms, keyword, ( data from April 29, 2020 )
- SEMrush is showing 2.0 million global search volume (1.2M in the US) and 95% keyword difficulty,
- Ahrefs: only 590 global search volume (300 in the US) and 53 keyword difficulty.
- Moz: 11-50 search volume in the US and 67 keyword difficulty.
Looks like SEMRush is the clear winner here. Check out Bill’s post for the full breakdown.
