Spotify Launches Podcast Ads and Streaming Ad Insertion
https://www.spotifyforbrands.comSpotify Launches Streaming Ad Insertion. Spotify says it’ll begin inserting ads into its shows in real-time, based on what it knows about its users, like where they’re located, what type of device they use, and their age, similarly to how the broader web operates. Spotify already automates dynamic ad insertion on the music side of its business, it’s now expanding and improving that tech for podcasts.
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