Optimization Score, Data Exclusions, Diagnostic Insights And More Comes To Performance Max Campaigns
https://support.google.comGoogle Ads has announced a bunch of new features to help you in three key areas:
- Get more ideas to improve your results
- Use new levers to steer automation based on your unique understanding of your business
- Gain deeper transparency into your performance
these range from things like Optimization score, Seasonality adjustments, data exclusions, advanced location options and more.