Saijo George

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wednesday8 Sep 2021

Microsoft Audience Network Tests Video Ads and Vertical-based Product Ads and More

https://about.ads.microsoft.com

With the introduction of video ads on the Microsoft Audience Network, you can reach potential customers where they are actively consuming content on MSN and Microsoft News. Video ads are piloting on the Microsoft Audience Network in the U.S., Canada, the U.K., France, Germany, Australia, and New Zealand.

In addition to video ads, we’re also piloting vertical-based product ads on the Microsoft Audience Network, which allow you to use your existing feed to create rich experiences for your target customer. Leveraging your dynamic data feeds, you can showcase your auto listings, entertainment events, hotels, vacation rentals, and tours and activities in native environments.

They also launched Disclaimers in ads! If you’re in a vertical that has regulation requirements like Automotive, Financial Services or Health and Wellness, you can leverage disclaimers to share all that easily in your ads.

To get started with these, reach out to your Microsoft Advertising account representative or contact their support team.

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