Google Shopping Bug Leads To Huge Impression Declines
https://www.seroundtable.comGoogle Ads seemed to have a bug last week with Google Shopping in some regions, like the UK, where the shopping listings were not showing up. Some advertisers were claiming drops in their listings from showing up by over 90%, yes, 90% impression drops for Google Shopping campaigns.
This issue seems to have stated this past Friday, August 20th and still seems to be lingering on days later.
The issue has since been resolved
Our team uncovered a technical issue that prevented some products from being served via Shopping Ads, since 8/20. As a result, corresponding impressions & clicks may have been impacted. The issue is now completely resolved as of 8/24.
— AdsLiaison (@adsliaison) August 24, 2021