Saijo George

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wednesday2 Sep 2020

Google Ads Is Reducing the Amount of Data in Search Term Reports

Search terms report tells you how your ads performed when triggered by actual searches within the search network. It looks like with a new change Google is limiting the data they share with advertisers.

According to their documentation now you’ll only see search terms that were used by people at least eight hours ago and have either received clicks in the past 30 days or were searched for by a significant number of people.

Update 03/09/2020:

Paid Media

tl;dr marketing is a huge timesaver, Saijo does an excellent job and has really saved me missing a few big things that would have otherwise slipped by. It's one of the only two marketing newsletters I subscribe to and a great resource for our podcast.


Mark Williams-Cook Director Candour