Google Ads Image Extensions Now Available Globally And Dynamic Image Extensions In English
https://support.google.comLast year, Google introduced image extensions to create visually engaging Search ad. Starting today, image extensions are available globally. You can showcase your brand using different types of images such as lifestyle visuals or product shots.
When your campaign is opted into search partners, image extensions are eligible to show with your ad in YouTube search results.
Early results have shown that, on average, advertisers see a 10% increase in click-through rate when image extensions show with their mobile Search ads.
Dynamic image extensions use machine learning to automatically select the most relevant images from your ad’s landing page and append them to your ad. Once you opt in, we’ll add images from your landing pages to their corresponding ad groups in your Search campaigns. You can then review these images and remove any you don’t want to show with your ads. Dynamic image extensions are currently available in English and will roll out in additional languages over the next few months.
