Saijo George

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friday15 May 2020

Downloadable List of Poor Quality Display Placements Sites

https://www.seerinteractive.com

If you have ever looked through the placement performance of your display campaigns, you may have noticed URLs that make you question, “do humans actually go here?” and “is this the best place to be showing ads to my target audience?”. Seer Interactive discovered their clients had spent over $2 million in 2019 to place ads on poor quality placements. In their analysis any sites with Trust Flow < 10, Citation Flow < 10, Referring Domains < 100 from Majestic SEO was considered as poor quality. They have made the list available for all to use.

Download the spreadsheet from here, you can use that as an exclusion list across your Google Ads accounts.

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