Saijo George

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monday3 Aug 2020

Bing Expands Shopping Campaigns to 7 New European Countries

https://about.ads.microsoft.com

Bing has just announced the launch of Microsoft Shopping Campaigns in 7 additional countries in Europe: Austria, Belgium (BE-FR only), Italy, Netherlands, Spain, Sweden and Switzerland. With this launch, Microsoft Shopping Campaigns are now available in 14 countries including the United States, United Kingdom, Australia, Canada, France, Germany, and India, where it was already supported.

Soe other pilots and retail experiences announced include

  • Local Inventory Ads pilots are launching in these new markets to promote products available in brick-and-mortar stores.
  • Product Ads can appear in Bing Image Search results in all shopping enabled markets.
  • Product Ads decorations can also enhance your ads to increase engagement and provide more valuable information to your shoppers. These decorations include:ย Free Shipping, Price Drop Alerts, Instalment Pricing, Elite Merchant Badge, Product Ratings, and Merchant Promotions.
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