All Advertisers Gets Access to Cross-Account Bid Strategies for Both Search and Standard Shopping Campaigns on Google
https://support.google.comStarting today, all advertisers will be able to create and manage these cross-account bid strategies for both Search and standard Shopping campaigns.
By combining campaigns from different accounts into a single portfolio, it’s easier to drive more performance across those accounts. Learn more about portfolio bid strategies for manager accounts in the Google Ads Help Center.