As of WordPress 4.7.4 update, if you use the Visual editor to add an external link with target=“_blank” WordPress will automatically add rel=“noreferrer noopener” attributes to that link. noreferrer is widely supported in modern browsers.
Links withrel=“noreferrer” set do not send the request’s “referrer” header. This prevents the destination site from seeing what URL the user came from. Links with rel=“noopener” set window.opener property to null.
I imagine we will start to see less data in analytics with this change.
Google has published a post claiming that they have seen an increase in spammy links contained in articles referred to as contributor posts, guest posts, partner posts, or syndicated posts. They also warned webmasters that when Google detects that a website is publishing articles that contain spammy links, this may change Google’s perception of the quality of the site and could affect its ranking.
A Google patent that targets showing authoritative search results as the top results returned for search queries.
This specification describes how a system can improve search result sets by including at least one authoritative search result that identifies a resource on an authoritative site for a query. The system can include an authoritative search result, for example, when scores of an initial first search result set are low or when the query itself indicates that the user seeks resources from an authoritative site.
Facebook is now making it easier for you to order food from your favorite restaurants directly within its app, without having to navigate away to a delivery service or restaurant’s own app or website. In the main Facebook navigation on both web and mobile, a new option called “Order Food” is rolling out to select users.
Need to find some targeted keywords for your next campaign? Check out gookey.co by Artur Brugeman. Once you sign up, enter a domain (required step). The app uses the site’s backlink metrics to estimate the keyword difficulty for this site.
Enter a keyword and the app will give you bunch of really good keyword suggestions along with the search volume and it also shows you how difficult it will be for your site to rank for those keywords.