Saijo George

Curated by Saijo George

Read more

friday19 Feb 2021

User-Scoped Custom Dimensions Are Now Available in Google Analytics 4 Properties

https://support.google.com

User-scoped custom dimensions are now available in Google Analytics 4 properties and are populated from collected user properties. “This launch eliminates the need for marketers and developers to think about “slots.” User properties become aliases for (user scoped) custom-dimension slots, allowing developers to focus on tracking meaningfully named data points without having to associate each data point with an arbitrary slot number.

Additionally, The ‘User Properties’ section in Google Analytics has become ‘Custom Definitions’ and has been updated locally with a table that unifies the management (create, edit, archive) of custom dimensions/metrics of all scopes. Previously, a user had to go to the ‘All Events’ table for event-scoped custom dimensions and metrics, and to the ‘User Properties’ section to register a user property. Instead of having to go to the relevant scope section in Reporting (e.g. the ‘User Properties’ section for user-scoped custom dimensions), there is now one unified management table for all current and future custom dimensions and metrics of all scopes.

 

More info in their help documentation.

General
No Media


I love tl;dr Marketing because I can get all the latest SEO news and trends in one spot without having to read lengthy articles. I really look forward to the daily emails to see what's new in our industry!

Twitter Will Warn USers About Retweet with a Misleading Information 1 - Social Media News

Ryan Mews SEO Manager Merkle