Saijo George

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wednesday22 Jun 2022

Linkedin CEO Sees A Decline In Creative Ad Skills

https://www.axios.com

The share of creative skills within the advertising industry has decreased by 17% over the past five years​, LinkedIn CEO Ryan Roslansky said in a speech at the annual Cannes Lions creative festival in France Tuesday.

In prioritizing tech and data skills at the expense of creative ones, the sector has lost more talent than it has gained relative to other industries.

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