Saijo George

Curated by Saijo George

Read more

tuesday19 Apr 2022

Google rolls out an import tool for migrating your goals from Universal Analytics 3 to Google Analytics 4

https://www.seroundtable.com

Google has rolled out an import tool for migrating your goals from Universal Analytics 3 to Google Analytics 4 for conversion tracking purposes. The goals migration tool allows you to quickly recreate eligible goals from your connected Universal Analytics property as conversion events in your Google Analytics 4 property.

Think will try and get all goals from the entire linked property (so all your views, even staging/sandbox ones), so you’ll need to pay close attention if you use this.

There is a lot you need to learn about this tool before using it, so make sure to check out the help document. More so if you use Google Tag Manager, there is a completely different way of doing this with GTM.

General


I love tl;dr Marketing because I can get all the latest SEO news and trends in one spot without having to read lengthy articles. I really look forward to the daily emails to see what's new in our industry!

Wix Launches an SEO Learning Hub 1 - SEO News

Ryan Mews SEO Manager Merkle