Brave Browser Ditches Google’s Cookie Alternative FLoC

In a new blog post, Brave describes FLoC as “a step in the wrong direction” and “materially harmful to user privacy”. The firm has also accused Google of using misleading rhetoric and promoting a false notion of what online privacy should look like.

Brave has already disabled FLoC in the development build of its browsers for desktop and Android and will deploy an update for all stable builds later this wee