Apple Lowers Commissions On In-app Purchases For News Publishers Who Participate In Apple News
https://techcrunch.comApple today is launching a new program that will allow subscription news organizations that participate in the Apple News app and meet certain requirements to lower their commission rate to 15% on qualifying in-app purchases taking place inside their apps on the App Store. Typically, Apple’s model for subscription-based apps involves a standard 30% commission during their first year on the App Store, which then drops to 15% in year two. But the new Apple News Partner Program, announced today, will now make 15% the commission rate for participants starting on day one.
There are a few caveats to this condition, and they benefit Apple. To qualify, the news publisher must maintain a presence on Apple News and they have to provide their content in the Apple News Format (ANF).