Amazon Is Filled with Fake Reviews and It’s Getting Harder to Spot Them
https://www.cnbc.comSince Amazon’s early days, reviews are the one big metric customers have relied on to determine the quality and authenticity of a product. Amazon’s listings often have hundreds or thousands of reviews, instead of the handful found on competing marketplaces. But many of those reviews can’t be trusted. Thousands of fake reviews have flooded Amazon, Walmart, eBay and others, as sales have skyrocketed.
Watch the video to find out why fake reviews have infiltrated Amazon, how customers can spot an unreliable review.